Bikesure, who has been a regular supporter of the show for many years, shares the same vision as the show meaning the two will work together to deliver the best experience possible to all biking enthusiasts and offer an unrivalled platform from which the industry can be showcased.
Bikesure’s ‘Freethinking’ approach is apparent with its support of the show – to think differently, creatively, and deliver above all else a great day out for show visitors. The partnership will enable the show to continue to deliver free of charge riding opportunities, live entertainment and breathtaking features for visitors – as well as giving each brand the chance to reach new audiences.
Finlay McAllan, Managing Director of Motorcycle Live, says: “We are extremely happy to announce our partnership with Bikesure and excited to see our relationship develop. The team at Bikesure are genuine bike enthusiasts and they share our goal to make the show the best it can be and to reach as many riders - or would be riders - as possible. It’s great to work with people who share your passion”.
Grant Varnham, Business Development Manager at Bikesure adds: “I’ve attended the show for ten years, the most recent of which was as an exhibitor with Bikesure Insurance. The Motorcycle Live team are clearly passionate about the show and justifiably proud of the product they have and how it serves not only the motorcycling public, but the industry too. With so many exciting plans and new ideas for 2019 and beyond, it’s a very exciting time for Bikesure Insurance to not only be a part of, but to look to contribute towards Motorcycle Live’s stature as the UK’s biggest motorcycle show.”